Privacy Policy

1. Information We Collect

We collect information you provide directly when you interact with this site. This includes:

• —Form submissions — name, email address, brand name, website URL, and any details you share through our diagnostic or contact forms.
• —Email address — when you subscribe to newsletters or request reports via email opt-in.
• —Analytics data — anonymised page-view data, referral source, and device type collected through Vercel Analytics or a similar privacy-respecting tool.

We do not collect sensitive personal data such as payment card numbers directly; any purchases are handled through third-party processors with their own privacy standards.

2. How We Use Information

Information you provide is used solely for the purpose for which it was submitted:

• —Responding to inquiries and diagnostic form submissions.
• —Sending your requested Gap Report or other digital deliverables.
• —Delivering newsletters and strategic content you have opted into.
• —Understanding how visitors engage with the site so we can improve it.

3. Information Sharing

We do not sell, trade, or rent your personal information to third parties. Your data may pass through the following trusted service providers solely as required to operate this site:

• —Resend — transactional email delivery for form confirmations and report delivery.
• —Vercel — site hosting and serverless infrastructure. Vercel may log request metadata per their own privacy policy.
• —Cal.com — calendar scheduling for strategy calls. Any data you enter on a booking page is subject to Cal.com's privacy policy.

Each of these providers is contractually obligated to handle your data securely and only as instructed.

4. Cookies

This site uses minimal cookies for basic analytics purposes — such as understanding which pages are visited and where traffic originates. These cookies do not track you across other websites and are not used for advertising or remarketing. You may disable cookies in your browser settings; however, some functionality may be affected.

5. Data Retention

We retain form submission data and email addresses for as long as reasonably necessary to fulfil the purpose for which they were collected — typically the duration of an active business relationship plus a reasonable period thereafter. You may request deletion of your data at any time by contacting us at the address below.

6. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal data, including:

• —The right to access the personal data we hold about you (GDPR Art. 15; CCPA).
• —The right to correct inaccurate data (GDPR Art. 16).
• —The right to erasure ("right to be forgotten") (GDPR Art. 17; CCPA).
• —The right to object to or restrict processing (GDPR Art. 18–21).
• —The right to data portability (GDPR Art. 20).
• —The right to opt out of the sale of personal information (CCPA). Note: we do not sell personal information.

To exercise any of these rights, please contact us using the details below.

7. Contact

For any privacy-related questions, requests, or concerns, please reach out to: Sakib@witlyn.com